Building a list of leads it has been always one of the major keys to business growth. Trying to get new clients all the time for an entrepreneur can be trying and stressful. Of course, new clients or customers are important but you can’t keep your business or sales on the high level only for the new clients.
It’s impossible that every person from your list will purchase your product or order your service, but in your leads list you will have some buyers who will love what you do and they will constantly buy from you. This is how you can keep the cash flow.
On the internet, there are many articles where you can find tips on how to create a mailing list. Some of those tips are simple but some are too difficult for somebody who is new to the internet marketing. In order to get better results you need to have a better business strategy, so in this post, I will share with you some tips on how to create a mailing list so you don’t have to struggle with lead generation anymore. By the way, if you are not sure what exactly means to generate leads, you can check it here: “What Is Lead Generation“.
Autoresponders. First of all, you need to have some kind of email autoresponder. Without it, 24 hours won’t be enough to send an email to all the leads. If you have 5 to 40 leads, sure you can send them all an email in about 1 hour. What will happen when you create a mailing list of 20.000 people? You won’t be able to send an update email to everyone.
With a good email autoresponder, you can send 1 email which will be personalized and will be sent to everyone on your mailing list.
Here are some good Autoresponders you can use:
These email autoresponders allow you to use their Lead Capture forms so you can start list building right away.
Free Giveaway. This is what many people don’t understand. Free giveaway is a must thing if you want to build a huge list of leads. Yes, some people might sign up for your newsletter, some of the people might send you a message through your lead capture form. But you need to keep in mind that people are the most interested in what they want. So if you can provide a free solution that will help solve people’s problems you will build a list of thousands or even a millions of people.
Let’s say that your product is a Diet Juice. It’s easy to understand that your target market is people who want to lose weight. So your free giveaway could be a 1-page report of 10 products that makes people fat. Your target market will love this kind of information for free.
Now you should have somewhere a page where people can enter their name and email. The beauty of autoresponder is this, that when people enter their name and email at your page, the autoresponder can send them an email automatically with the Free Giveaway attached to it.
This way, you can save time and your lead generation process can be 100% automatic. Once you build a list of potential clients, you will be able to sell more products because you will be able to send a direct email to people who really want to lose weight. If your product is good, you will make a lot of money fast!
A Page or Blog. You can build your mailing list through a social media and a simple lead capture page or your blog. I prefer blogging because it’s easier to attract the right audience. People love free things when you have a personalized blog you can share value with people for free. This way you will build your audience and you will be able to start building a mailing list. With the right contents, you can attract people to you and to your products.
If you want to become successful, you need to ask a different question before you even ask “How To Create A Mailing List”. The first question you should ask “What is my target market”. When you know your target market you will be able to find the answer to the question “What my target market’s problems are?”. This is a priceless knowledge because if you know what people are struggling with you will be able to come up with a solution. This is how people make money.
People who struggle to make money online or even offline, don’t understand few things.
First of all, people put the most of the attention at themselves. So when you are trying to sell something to someone it’s never about you, it’s all about your prospect. Don’t believe me? Answer this question: “When you get a group photo made at the wedding or a sports camp. Who do you search for that photo at the first?”. Everybody is looking for themselves. This proves that people, no matter how successful there are, how beautiful they are or how friendly they are, everybody is putting the most of the attention to themselves.
Another thing is that people need to understand that the only wat to make money is to solve people’s problems. It doesn’t matter what industry you are. If you are not solving someone’s problem you don’t get paid. So if your product or service don’t solve any problem, I can guarantee that you can’t get paid.
Someone said “that’s not true. What about the entertaining business? Actors on the stage or in the movies don’t solve problems. They are just playing their role but they earn so much!” Well, entertaining business solves a bunch of problems. The big one is BOREDOM. People don’t like to be bored and when they have nothing to do they watch TV, go to the cinema, watch youtube etc.
The key to list building is to know what your target market wants and to provide something valuable for free. Once you get their contact information, you can share with them updates, promotions etc. Just wanted to tell you one more thing. You need to stay focused and you need to keep on going. You can’t create a million people list in the first week, but if you stay focused you will be able to grow your business fast. Just don’t forget what your potential clients want and you will build an empire!
P.S. If you want to learn more about list building, check the “List Building Evolution”
World’s Great Resources:
1. The Best Lead Generation Tips Ever
2. 32 Clever Lead Generation Ideas
3. 25 Simple Ways to Grow Your Email List
4. Email Lists Made Easy for Writers and Bloggers
5. 41 Tips that Put Over 10,000 People
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and I will share with you ideas about your Free Giveaway
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