You can Increase Profit with this 1 powerful concept. You should use 80% of your time to work on this 1 concept to Increase Your Profit.
Have you ever wondered why many businesses fail and why most of the entrepreneurs quit? Of course, we all know that businesses fail because they don’t earn enough profits. They have to invest a lot in the business and they have to pay the money to people who work for the business but they just can’t make enough money to grow fast enough. When it happens people just give up because they don’t want to make the debt bigger.
So why a lot of businesses or entrepreneurs don’t make enough money to cover the bills etc? Well, the simplest answer is that they don’t get enough clients. There are 2 ways to increase profit. The 1st way is to get more buyers in front of your door. The 2nd way is to make your product/service more expensive.
The question is: If you make your product or service be more expensive, will you have people who would want to buy it? From my experience, this could be a big problem. If you don’t make enough now to make your business work, then increasing the cost of your product or service won’t work. Below I will share with you why it won’t work but as you can see, you’ve got only 1 option to increase profit. The 1st way: Get more clients and customers. Below I want to share some thoughts and ideas that will help you to increase your sales and of course it will help you to increase profit as well. Learn this concept to make your profit in business skyrocket!
People have a different opinion about this. Some people say that money just comes to them because they attract it. Others say that money comes from the products I sell. I am a huge fan of The Low Of Attraction and I believe in it. I also agree that you need to sell things to make money, but I want to get a more specific answer to “Where the money come from?”
It’s so simple to answer it actually. Only humans use a thing that is called currency. Dogs, cats, bugs, ducks, monkeys and other living animals or creatures do not use the money. Only people do, so all the possible money you can earn will come from another human being. A multimillionaire will not have a problem to buy a $190 course, but an average Joe with an average income will need to be really attracted to your product to buy it. Why? Because an average Joe is working from the morning to night every single day to make just enough to survive. Saying it differently, you will have to give a Joe a reason to give you his money which he worked so hard to earn.
Guess what most of the entrepreneurs do. They focus on creating the amazing product, they build amazing companies with unbelievable services, they create courses and write books. Everything is perfect and in many times, their product has a lot of value and it’s great! Entrepreneurs spend most of their time and money to create that perfect product. But there is a big problem. Who are they going to sell it to?
What most of the entrepreneurs forget or even avoid is the Marketing! The marketing is a thing you need to spend most of your time and money on. You can have the most wonderful product on earth but it doesn’t matter if you don’t have people who would buy it. If people will not know about your product or you than your thing could be used only to satisfied you! But you won’t earn money by it.
Marketing is the only thing that can increase your sales and increase profit as well.
People try to avoid marketing because they are not good at it or because they don’t like to sell. Cool by me, but how are you going to let the world know about your amazing product? If you are making enough money to hire someone to do the marketing for you that’s awesome! The problem is that most of the Entrepreneurs can’t even afford to pay themselves.
The different point of view.
What if you stop thinking about sales? If you are a person that is avoiding all the sales because you feel that you’ve been pushy to people I can bet that you associate the word “Marketing” with “Selling“. There is a way to stop doing it because you are just torturing yourself when you try to promote your business.
From now on you don’t SELL, you HELP! The only way to make money is to help people solve their problems. If your product or service can’t solve people’ssolves people’s problems. People will buy your thing when they notice that your thing can solve them their problem.
From now on, you don’t pitch or sell your product to people. You should focus on helping people with your product or service. This is an ultimate way to increase your sales and to increase profit.
When a Joe buys something from you feels great, but the first transaction is not the one that can increase profit. You need to have a way to keep Joe as your customer. The most of the money that you can earn will come from all the transactions between you and Joe. So Joe keeps buying from you over and over again, what do you think how this would impact your profit in business?
The secret to keeping a Joe as a customer is to overdeliver. Overdeliver Big! Many people get a little bit disappointed when they buy a course or a book. Usually, the cover says amazing rings but when people look inside, most of the times people are like “Nice! But not enough” or they just simply say “That’s it?“.
Writing beautiful things on the cover is attractive and can increase profit for a moment. But since you are still reading this post I don’t believe that you just want to make A Sale. You want to make multiple and never-ending sales so you could taste the financial freedom or a laptop lifestyle. Am I right?
In this case, you need to overdeliver. On the box or cover, you can write the attractive message. But inside the box, your clients need to find something that will surprise them. You need to add 1 or 2 things which are not even written in the book’s description. If you do it, believe me. People will be like “WOW, that’s pretty cool“. When next time you create a product guess what your clients will think. Of course, they already know that you are working hard and you deliver to people unexpected. It’s like giving someone a gift.
Whatever your product or business is, the ultimate way to keep your clients and to increase profit in business is to overdeliver big time.
Still wondering how to increase sales or how to increase business growth? You need to have a great product, you need to over deliver and you need to help people. But as I mentioned above, if people will not know about you or your product you won’t get paid. So the most of your time, money and focus should be used for the marketing. When you will know how to make the message right and when you will know how to target the right people, your profit in business will skyrocket. Learn how to earn money from your content by Posting On Purpose.
Be Unstoppable! Increase Profits!
Which marketing strategy works for you the most?
Do you have any other great ideas that can help increase your sales and increase profit?
Share your thoughts and ideas in the comment section below!