People in our industry want to Sell More Products. The problem is that most of the people use bad selfish tactics and only a few people do it the correct way.
When you want to sell something you can’t focus on Sale, there is a way more powerful process than just “Buy! Buy it now!”
Selling and Getting Leads is not as hard as you think, sometimes people overcomplicate this process.
This why people buy? Why did you buy …(fill in blank)… last week? What pushed you or pulled you to grab for your credit card?
Why do people buy? Here are some major points:
1. People are in pain / struggle and you have a solution that can fix their problem.
2. They like you.
3. They trust you.
4. You helped them before without charging them for it.
5. They are in hurry.
The same is with Lead generation. People become your leads because you help them, give them solution; they trust you and they are CURIOUS of what you do.
All this comes to 1 point. Lead generation and selling is all about THEM not YOU!
Your job is not to sell products or opportunities, your job is to provide value and help people.
Whatever you do you earn money on helping people. Even you are selling I don’t know let’s say ball pen. Why somebody would like to buy ball pen? Probably because they write a lot, they don’t have ink in their ball pen but quickly they have to finish written work, they god bored of their old ball pen and they know you have the coolest ball pen in the universe ;) See there can be many reasons, but whatever reason it will be it’s still all about them.
People do not care if you need to earn money right now today or you really want to get better at what you do. If you do not provide value and solution to people than you can’t sell anything and you can generate your leads! See this box in the top right corner of this page? I send to people emails with free marketing, prospecting, closing, lead generation tips and give access to 1 hour totally free “Immediate Yes Formula” created by Cesar L. Rodriguez. This small box generated so many leads ready to join my team or buy from me. Why this box gets me leads? 1. People LOVE Free stuff 2. IYF is the training for everybody on prospecting and closing without any objection. You get immediate YES when you talk to people about your Biz or product.
So please remember lead generation and selling is all about THEM! When you will be able to find their, what they really want and you can get them to like & trust you than you can sell them without objections and it will be fun process.
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Have a great day!